Post 2: Customer Support: Always by Your Side

The Customer Support department is a crucial part of any online casino. The main goal of this department is to ensure players have the best possible experience by resolving technical issues and providing game rule consultations.


Key tasks of the Customer Support department include:

- Resolving player inquiries and issues

- Ensuring a high level of service

- Responding promptly to customer requests

- Assisting with site navigation and game rules explanation

- Handling complaints and suggestions


The number of employees in this department can vary depending on the size of the casino. The average salary for a customer support specialist ranges from $1,000 to $3,000 per month, depending on skills and location.


For a startup, it is recommended to have one manager and two support staff per shift to ensure 24/7 coverage. As the number of support requests grows, the team should be expanded, and AI technologies should be implemented to automate routine tasks. This significantly optimizes the workload of support operators and improves service quality.


Previously, I wrote about implementing AI in our customer communication system:

"We have implemented AI in our customer communication system, significantly optimizing the workload of support operators. Automating routine tasks and providing quick responses to standard queries have improved service quality and reduced the burden on our staff."


Key performance indicators (KPIs) for this department typically include response time to requests, customer satisfaction levels, and the percentage of issues resolved on the first contact.


Stay tuned for the next posts to learn more about other departments and their roles in the successful operation of an online casino.


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